brand-voice

luongnv89/claude-howto · Agent Skill

Ensures brand consistency in all communications, maintaining the company's tone, style, and messaging.

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Overview

Publisherluongnv89Community
Repositoryluongnv89/claude-howto ↗
Skill folderbrand-voice
Stars41,408
Bundled files1
LicenseMIT
Last updatedJuly 21, 2026
LinksSkill source ↗ · Repository ↗

Mozgi check

What we found in the skill files. Details come with a subscription.

Security
low risk · no obvious risks found — the full report shows the details
Compatibility
instructions only — works with most agents
Similar skills
133 similar skills found
Also with subscription

Installation

A skill is a folder with a SKILL.md file. Pick your agent and run the commands in a terminal (macOS, Linux or Git Bash on Windows) from your project root.

Copy the prompt into Claude, Codex or another assistant: it will review the skill and install it for you.

Install the “brand-voice” skill from mozgi.io (https://mozgi.io/skills/brand-voice/) for me.

1. Download the archive: https://mozgi.io/skills/brand-voice/download
   If it fails, take the skill folder from the source: https://github.com/luongnv89/claude-howto/tree/main/zh/03-skills/brand-voice
2. Read SKILL.md and the other files. Check the skill is safe: no hidden commands, no sending data elsewhere, no scripts doing something other than described. If anything looks suspicious, stop and tell me.
3. Put the “brand-voice” folder into your agent's skills folder: .claude/skills/ for Claude Code, .agents/skills/ for Codex, .cursor/skills/ for Cursor, .gemini/skills/ for Gemini CLI. Inside the project if we are in one, otherwise in the home folder (~/.claude/skills/ etc.).
4. Make sure <skills folder>/brand-voice/SKILL.md exists.
5. Briefly tell me what this skill does and offer to try it on my task.

If you cannot do a step yourself, tell me what to click or type.

Review the source files

1 file Download Zip

Read SKILL.md and any companion files before deciding whether to install. Click a file to preview it.

SKILL.md contents

Original author text · read-only

品牌语气技能

概览

此技能确保所有沟通内容在品牌语气、风格和信息传达上保持一致。

品牌定位

使命

帮助团队用 AI 自动化开发工作流

价值观

  • 简洁:把复杂的事情变简单
  • 可靠:执行稳健,结果稳定
  • 赋能:释放人的创造力

语气风格

  • 友好但专业 - 平易近人,但不过于随意
  • 清晰简洁 - 避免行话,用通俗方式解释技术概念
  • 自信 - 体现我们知道自己在做什么
  • 有同理心 - 理解用户需求和痛点

写作指南

应该做的 ✅

  • 对读者使用“你”
  • 使用主动语态:“Claude 会生成报告”,而不是“报告由 Claude 生成”
  • 先讲价值主张
  • 使用具体示例
  • 句子保持在 20 个词以内
  • 使用列表增强清晰度
  • 包含行动号召

不应该做的 ❌

  • 不要使用企业黑话
  • 不要居高临下,也不要过度简化
  • 不要使用“我们相信”或“我们认为”
  • 不要全大写,除非为了强调
  • 不要写成大段文字墙
  • 不要默认读者具备技术背景

词汇

✅ 推荐用词

  • Claude(不要写“the Claude AI”)
  • 代码生成(不要写“auto-coding”)
  • Agent(不要写“bot”)
  • 简化流程(不要写“革命性改变”)
  • 集成(不要写“synergize”)

❌ 避免用词

  • “cutting-edge”(过度使用)
  • “game-changer”(过于空泛)
  • “leverage”(企业黑话)
  • “utilize”(直接用“use”)
  • “paradigm shift”(不够清晰)

示例

✅ 好示例

“Claude 能自动化你的代码审查流程。它不再需要你手动检查每个 PR,而是会审查安全性、性能和质量,每周为团队节省数小时。”

为什么好:价值明确、收益具体、行动导向强

❌ 坏示例

“Claude 利用前沿 AI 为软件开发提供全面解决方案。”

为什么不好:太空泛、企业黑话太多、没有具体价值

Frequently asked questions

What does the brand-voice skill do?

Ensures brand consistency in all communications, maintaining the company's tone, style, and messaging.

How do I install brand-voice?

Open the “Installation” block on this page and pick your agent — Claude Code, Codex, Cursor or Gemini CLI — for ready-made commands that copy the skill folder to the right place. Or copy the prompt from the “Via assistant” tab and let the assistant review and install the skill.

Which AI models work with brand-voice?

Skills are plain Markdown instructions (the Agent Skills format), so brand-voice works with any agent that reads SKILL.md: Claude Code, Codex, Cursor, Gemini CLI, GitHub Copilot, OpenCode and more. The model loads the instructions only when a task matches the skill's description.

Is brand-voice free?

The skill is published openly by luongnv89 under the MIT license. The skill itself costs nothing — you only pay your AI provider for the tokens you use.

Is it safe to install skills?

A skill is a set of instructions your agent will follow, so read SKILL.md and its companion files before installing. Scripts in the skill folder only run if your agent runs them — keep an eye on what it does and do not grant unnecessary permissions.

How is a skill different from an MCP server or a plugin?

An MCP server or plugin gives the model new tools — code that runs and returns a result. A skill gives it knowledge and process: how to approach a task, which steps to follow and what good output looks like. It needs no server or API key.

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