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WSJ: Nvidia funded AI startups to purchase its chips

November 14, 2026
WSJ: Nvidia funded AI startups to purchase its chips

The company Nvidia artificially created a shortage in the graphics accelerator market through a scheme of funding third-party AI startups. This conclusion was reached by The Wall Street Journal in its investigation.

According to the report, the corporation provided money to young companies on the condition that the funds received would be used exclusively for purchasing Nvidia equipment. This practice allegedly caused internal conflict among the company's leadership.

CFO Colette Kress opposed this strategy, describing it as a financial dead end for the business. Such methods of maintaining artificial demand for chips may attract additional attention from antitrust regulators to the manufacturer's activities.

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